I help teaching academics see their real superpower and build side income around it.
You know you’re good at teaching.
Students tell you.
Course evaluations show it.
But you’ve never quite known what to do with that skill outside the seminar room.
Here’s what I’ve learned after 10+ years in academia and entrepreneurship:
Your superpower isn’t the content you teach.
It’s the learning experience you design.
You’re not a knowledge vendor. You’re a transformation architect.
You create spaces where people think differently, decide clearly, and act with confidence.
In a world where AI makes knowledge abundant, that ability is gold.
My Story
I spent years hearing “You’re such a great teacher!” while on fixed-term contracts, wondering what that was actually worth.
Teaching was called secondary to research.
My workshops got praise, but not job security.
So I asked: What if teaching isn’t about expertise transfer? What if it’s about designing decision clarity?
That question became my business.
Now I design decision sprints—structured learning experiences that turn ambiguity into action.
I started with the audience I know best: teaching academics who don’t know what to sell.
If I can help them (the “hardest case”—imposter syndrome, undervalued skills, zero business experience), I can help anyone.
What I
actually do
I’m a Learning Experience Designer specializing in decision architecture.
My methodology: Turn complex expertise into capability-focused learning journeys.
Not information dumps. Not motivational fluff.
Structured containers that navigate uncertainty.
I work with:
- Teaching academics building side income (my beachhead)
- Corporate teams navigating strategic ambiguity (facilitated labs)
- Trainers & L&D teams licensing my decision frameworks (coming soon)
The through-line? Everyone needs to navigate uncertainty. Most people just get more content when what they need is a better decision process.
See how this works →